# Storylane vs Walnut

Source: https://arcdemo.io/compare/storylane-vs-walnut
Facts checked on each vendor's website on 2026-09-25.

## Short answer

- Choose Storylane if: Teams that need a Windows desktop capture app today, or Storylane's RepX AI SDR agents.
- Choose Walnut if: Enterprise sales and presales teams that want a sales-led rollout with bundled editor and presenter seats.
- Consider ArcDemo if you want screenshot, HTML, sandbox, video and Mac app capture on every plan, including Free, with published per-editor pricing.

## Side by side

| | Storylane | Walnut | ArcDemo |
|---|---|---|---|
| Free plan | Yes | No | Yes |
| Free plan includes | Free: $0, 1 seat, 1 published demo, unlimited demo views, screenshot & video demos. | No free plan listed on the pricing page. | 5 demos, 1 editor, all capture types |
| Starting paid price | $40/month billed yearly (Starter, 1 seat; $50/month billed monthly; +$40 per additional seat) | $575/month billed annually (Ignite; includes 3 editor seats and 3 presenter seats) | $29 per editor per month ($24 billed annually) |
| Capture types | screenshot, html, sandbox, video, desktop | html, sandbox, video | screenshot, html, sandbox, video, desktop |

## Feature by feature

| Feature | Storylane | Walnut | ArcDemo |
|---|---|---|---|
| Capture: Screenshot demos | Yes (Screenshot demos via extension or app) | Not listed | Yes (Every plan) |
| Capture: HTML capture | Paid plans (HTML Demo Editor on Growth and above) | Yes (Chrome extension) | Yes (Every plan) |
| Capture: Sandbox demos | Paid plans (Premium and Enterprise; add-on on Growth) | Paid plans (Accelerate plan, or add-on) | Yes (Every plan) |
| Capture: Video demos | Yes (Video recordings and video editor on all plans) | Yes (Video capture mode in Chrome extension) | Yes (Tab, window or screen) |
| Capture: Desktop app capture | Yes (Mac and Windows app; records beyond the browser) | Not listed | Yes (macOS recorder) |
| Editing and AI: AI copy editing | Yes (AI Content Assistant in AI suite) | Yes (GuidesCreationAI / Improve with AI) | Paid plans (Editor agent, Pro and Team) |
| Editing and AI: AI voiceover | Yes (AI Voiceovers listed on all plans) | Yes (AI text-to-speech on guide steps) | Paid plans (Pro and Team) |
| Editing and AI: Translation | Paid plans (AI Translations on Starter and above) | Yes (AI or CSV guide translation; 243 langs on Scale/add-on) | Paid plans (Pro and Team) |
| Editing and AI: Personalization | Paid plans (Personalization Tokens on Growth and above) | Paid plans (Prospect personalization on Accelerate plan) | Paid plans (Audiences, Pro and Team) |
| Editing and AI: Chapters and branching | Paid plans (Chapters/Checklists on Starter and above) | Yes (Choose-your-own-adventure Playlists) | Yes (Branching on Pro and Team) |
| Sharing: Links and embeds | Yes (Links, inline and overlay embeds) | Yes (Links and iframe embeds) | Yes (Every plan) |
| Sharing: Demo hubs | Paid plans (Hubs on Premium+; add-on on Starter/Growth) | Yes (Playlists; Sales/Customer Hub on Accelerate) | Paid plans (Pro and Team) |
| Sharing: Custom domain | Paid plans (Custom domain from Premium; subdomain Starter) | Paid plans (Custom Domains add-on) | Paid plans (Pro and Team) |
| Analytics and leads: Step analytics | Yes (Tracks completion, time spent and drop-offs) | Paid plans (Drop-off analysis on Accelerate plan) | Yes (7 days on Free, 90 on paid) |
| Analytics and leads: Account identification | Paid plans (Account Reveal from Starter (250/mo)) | Paid plans (Walnut Uncover, Accelerate; via ZoomInfo/6sense etc.) | Paid plans (Pro and Team) |
| Analytics and leads: Lead capture forms | Yes (Lead capture on all plans; custom forms add-on) | Yes (In-demo forms; HubSpot, Marketo, Pardot forms) | Paid plans (Pro and Team) |
| Analytics and leads: HubSpot | Paid plans (Starter and above, minimum 2 seats) | Yes | Yes (Native OAuth sync) |
| Analytics and leads: Salesforce | Paid plans (Salesforce Integration + App on Premium+) | Yes (Advanced version on Accelerate plan) | Yes (Native OAuth sync) |
| AI agents and platform: AI demo agent | Yes (RepX AI SDR presents demos; pricing not listed) | Paid plans (Buyer Xpert add-on) | Yes (Monthly allowance on every plan) |
| AI agents and platform: API or MCP | Paid plans (MCP Starter+; API Enterprise per plans page) | Yes (MCP server; Data API on Scale plan) | Early access (API on Team; MCP in early access) |
| AI agents and platform: SSO / SAML | Paid plans (Premium and Enterprise) | Paid plans (SSO/SCIM on Accelerate, or add-on) | Early access (Enterprise SSO, early access) |
| AI agents and platform: SOC 2 report | Yes (SOC 2 Type II) | Yes (SOC 2 Type II) | No (No report yet) |

## Questions

### What is the difference between Storylane and Walnut?

Storylane: Interactive demo and demo automation platform for B2B SaaS go-to-market teams, plus RepX conversational AI SDR agents. Walnut: AI-driven interactive demo platform that generates, personalizes, and maintains product demos and deal rooms for B2B sales and marketing teams. Best for: Storylane, B2B SaaS go-to-market teams (marketing, sales, presales, CS); Walnut, B2B sales, presales and marketing teams.

### How much do Storylane and Walnut cost?

Storylane: $40/month billed yearly (Starter, 1 seat; $50/month billed monthly; +$40 per additional seat). Walnut: $575/month billed annually (Ignite; includes 3 editor seats and 3 presenter seats). For comparison, ArcDemo starts at $29 per editor per month ($24 billed annually).

### Do Storylane and Walnut have free plans?

Storylane: yes (Free: $0, 1 seat, 1 published demo, unlimited demo views, screenshot & video demos.). Walnut: no free plan listed. ArcDemo: yes (5 demos, 1 editor, all capture types).

### What is an alternative to Storylane and Walnut?

ArcDemo is an interactive demo platform worth considering if you want screenshot, HTML, sandbox, video and Mac app capture on every plan, including Free, with published per-editor pricing. See the full lists of Storylane alternatives and Walnut alternatives.

Sources: storylane.io, storylane.io/plans, storylane.io/llms.txt, walnut.io, walnut.io/pricing, walnut.io/llms.txt