# Supademo vs Walnut

Source: https://arcdemo.io/compare/supademo-vs-walnut
Facts checked on each vendor's website on 2026-09-25.

## Short answer

- Choose Supademo if: Teams that need a Windows desktop recorder or AI voice cloning, which Supademo lists on its paid plans.
- Choose Walnut if: Enterprise sales and presales teams that want a sales-led rollout with bundled editor and presenter seats.
- Consider ArcDemo if you want screenshot, HTML, sandbox, video and Mac app capture on every plan, including Free, with published per-editor pricing.

## Side by side

| | Supademo | Walnut | ArcDemo |
|---|---|---|---|
| Free plan | Yes | No | Yes |
| Free plan includes | Free: 1 creator, 5 guided interactive demos, 50 video recordings, unlimited views. | No free plan listed on the pricing page. | 5 demos, 1 editor, all capture types |
| Starting paid price | $38/month per creator billed annually (Scale; $50/month billed monthly) | $575/month billed annually (Ignite; includes 3 editor seats and 3 presenter seats) | $29 per editor per month ($24 billed annually) |
| Capture types | screenshot, html, sandbox, video, desktop | html, sandbox, video | screenshot, html, sandbox, video, desktop |

## Feature by feature

| Feature | Supademo | Walnut | ArcDemo |
|---|---|---|---|
| Capture: Screenshot demos | Yes (Screenshot/video demos; 5 on Free, unlimited paid) | Not listed | Yes (Every plan) |
| Capture: HTML capture | Paid plans (Guided HTML demos on Business and above) | Yes (Chrome extension) | Yes (Every plan) |
| Capture: Sandbox demos | Paid plans (Clickable sandbox demos on Growth and above) | Paid plans (Accelerate plan, or add-on) | Yes (Every plan) |
| Capture: Video demos | Yes (4K video recordings; 50 on Free) | Yes (Video capture mode in Chrome extension) | Yes (Tab, window or screen) |
| Capture: Desktop app capture | Paid plans (Mac and Windows app; Scale and above) | Not listed | Yes (macOS recorder) |
| Editing and AI: AI copy editing | Yes (AI generates step text and scripts) | Yes (GuidesCreationAI / Improve with AI) | Paid plans (Editor agent, Pro and Team) |
| Editing and AI: AI voiceover | Paid plans (AI voiceovers Scale+; voice cloning Growth+) | Yes (AI text-to-speech on guide steps) | Paid plans (Pro and Team) |
| Editing and AI: Translation | Paid plans (Translate with AI on Scale and above) | Yes (AI or CSV guide translation; 243 langs on Scale/add-on) | Paid plans (Pro and Team) |
| Editing and AI: Personalization | Paid plans (Dynamic variables on Scale and above) | Paid plans (Prospect personalization on Accelerate plan) | Paid plans (Audiences, Pro and Team) |
| Editing and AI: Chapters and branching | Paid plans (Conditional branching on Scale and above) | Yes (Choose-your-own-adventure Playlists) | Yes (Branching on Pro and Team) |
| Sharing: Links and embeds | Yes (Link and embed on all plans) | Yes (Links and iframe embeds) | Yes (Every plan) |
| Sharing: Demo hubs | Paid plans (Showcases on Scale and above) | Yes (Playlists; Sales/Customer Hub on Accelerate) | Paid plans (Pro and Team) |
| Sharing: Custom domain | Paid plans (Scale and above) | Paid plans (Custom Domains add-on) | Paid plans (Pro and Team) |
| Analytics and leads: Step analytics | Paid plans (Step-level drop-off; analytics on Scale and above) | Paid plans (Drop-off analysis on Accelerate plan) | Yes (7 days on Free, 90 on paid) |
| Analytics and leads: Account identification | Not listed | Paid plans (Walnut Uncover, Accelerate; via ZoomInfo/6sense etc.) | Paid plans (Pro and Team) |
| Analytics and leads: Lead capture forms | Paid plans (Custom and embedded forms on Scale and above) | Yes (In-demo forms; HubSpot, Marketo, Pardot forms) | Paid plans (Pro and Team) |
| Analytics and leads: HubSpot | Paid plans (Scale and above) | Yes | Yes (Native OAuth sync) |
| Analytics and leads: Salesforce | Paid plans (Scale and above) | Yes (Advanced version on Accelerate plan) | Yes (Native OAuth sync) |
| AI agents and platform: AI demo agent | Paid plans (Usage-based add-on on Scale and above) | Paid plans (Buyer Xpert add-on) | Yes (Monthly allowance on every plan) |
| AI agents and platform: API or MCP | Paid plans (API keys and MCP on Scale and above) | Yes (MCP server; Data API on Scale plan) | Early access (API on Team; MCP in early access) |
| AI agents and platform: SSO / SAML | Paid plans (Enterprise only) | Paid plans (SSO/SCIM on Accelerate, or add-on) | Early access (Enterprise SSO, early access) |
| AI agents and platform: SOC 2 report | Yes (SOC 2 Type 2) | Yes (SOC 2 Type II) | No (No report yet) |

## Questions

### What is the difference between Supademo and Walnut?

Supademo: AI-powered interactive demo platform for creating, sharing, and tracking product demos across marketing, sales, onboarding, and customer success. Walnut: AI-driven interactive demo platform that generates, personalizes, and maintains product demos and deal rooms for B2B sales and marketing teams. Best for: Supademo, teams across marketing, sales, onboarding and customer success, from individuals to enterprises; Walnut, B2B sales, presales and marketing teams.

### How much do Supademo and Walnut cost?

Supademo: $38/month per creator billed annually (Scale; $50/month billed monthly). Walnut: $575/month billed annually (Ignite; includes 3 editor seats and 3 presenter seats). For comparison, ArcDemo starts at $29 per editor per month ($24 billed annually).

### Do Supademo and Walnut have free plans?

Supademo: yes (Free: 1 creator, 5 guided interactive demos, 50 video recordings, unlimited views.). Walnut: no free plan listed. ArcDemo: yes (5 demos, 1 editor, all capture types).

### What is an alternative to Supademo and Walnut?

ArcDemo is an interactive demo platform worth considering if you want screenshot, HTML, sandbox, video and Mac app capture on every plan, including Free, with published per-editor pricing. See the full lists of Supademo alternatives and Walnut alternatives.

Sources: supademo.com, supademo.com/pricing, supademo.com/pricing.md, supademo.com/llms.txt, supademo.com/features/demo-recorder, walnut.io, walnut.io/pricing, walnut.io/llms.txt