# Interactive demos for product launches

Source: https://arcdemo.io/use-cases/product-launches
Updated: 2026-09-25

Give every launch a demo people can try: embed it in the announcement, share it on social, and bundle feature demos into a launch hub.

## The problem

For product marketing and product teams. Launch posts describe a feature, but readers have to sign up or book a call to actually see it.

## How it works with ArcDemo

1. **Capture the new feature.** Record the feature before launch, even on a staging environment, and polish the story in the editor.
2. **Publish a launch hub.** Group the feature demos into a hub with your branding and a call to action.
3. **Measure the launch.** Track views, completion and leads per demo, and see which features drew the most interest.

## Features this team uses most

- Demo hubs and showcases
- Social sharing and embeds
- Step funnels and lead capture
- Video and GIF exports for social posts

## Questions

### What makes a good launch demo?

Keep it short (5 to 10 steps), start from the problem the feature solves, show the result early, and end with one clear call to action.