[ compare ]
ArcDemo vs Walnut
Both build interactive product demos. Walnut is built for B2B sales, presales and marketing teams. ArcDemo includes every capture type, even desktop apps, on every plan including Free.
Facts checked on Walnut's own website on September 26, 2026.
[ short answer ]
Which should you choose?
Smaller teams, or teams that want to start free and pay per editor instead of an annual plan from $575 per month.
Enterprise sales and presales teams that want a sales-led rollout with bundled editor and presenter seats.
[ feature by feature ]
ArcDemo and Walnut, side by side
22 features in five groups, including the ones where Walnut comes out ahead. Every Walnut cell comes from their own website.
| Feature | Walnut | |
|---|---|---|
| Capture | ||
| Screenshot demosBuild a demo from captured screens | Every plan | Not listed |
| HTML captureSave the real page, so text stays editable | Every plan | Chrome extension |
| Sandbox demosConnected pages viewers explore freely | Every plan | Accelerate plan, or add-on |
| Video demosRecord and edit narrated walkthroughs | Tab, window or screen | Video capture mode in Chrome extension |
| Desktop app captureNative apps, not just the browser | macOS recorder | Not listed |
| Editing and AI | ||
| AI copy editingAI writes or rewrites demo text | Editor agent, Pro and Team | GuidesCreationAI / Improve with AI |
| AI voiceoverNarration generated from scripts | Pro and Team | AI text-to-speech on guide steps |
| TranslationLocalized versions of a demo | Pro and Team | AI or CSV guide translation; 243 langs on Scale/add-on |
| PersonalizationTailor a demo per viewer or account | Audiences, Pro and Team | Prospect personalization on Accelerate plan |
| Chapters and branchingViewers pick the path they need | Branching on Pro and Team | Choose-your-own-adventure Playlists |
| Sharing | ||
| Links and embedsShare a link or embed on your site | Every plan | Links and iframe embeds |
| Demo hubsOne page that bundles several demos | Pro and Team | Playlists; Sales/Customer Hub on Accelerate |
| Custom domainServe demos on your own domain | Pro and Team | Custom Domains add-on |
| Analytics and leads | ||
| Step analyticsCompletion and drop-off per step | 7 days on Free, 90 on paid | Drop-off analysis on Accelerate plan |
| Account identificationWhich companies viewed | Pro and Team | Walnut Uncover, Accelerate; via ZoomInfo/6sense etc. |
| Lead capture formsCollect details inside the demo | Pro and Team | In-demo forms; HubSpot, Marketo, Pardot forms |
| HubSpotNative integration | Native OAuth sync | |
| SalesforceNative integration | Native OAuth sync | Advanced version on Accelerate plan |
| AI agents and platform | ||
| AI demo agentAnswers viewer questions from your demos | Monthly allowance on every plan | Buyer Xpert add-on |
| API or MCPAutomate or connect AI assistants | API on Team; MCP in early access | MCP server; Data API on Scale plan |
| SSO / SAMLSingle sign-on for your team | Enterprise SSO, early access | SSO/SCIM on Accelerate, or add-on |
| SOC 2 reportIndependent security audit | No report yet | SOC 2 Type II |
[ pricing ]
What it costs to start
Free plan
Yes: 5 demos, 1 editor, every capture type
No free plan listed on the pricing page.
Starting paid price
$29 per editor per month ($24 billed annually)
$575/month billed annually (Ignite; includes 3 editor seats and 3 presenter seats)
Pricing model
Per editor; Team is $299/month with 5 editors
Annual tiered plans with bundled seats and an annual AI credit pool
[ key differences ]
What's actually different
- 1
ArcDemo has a free plan; Walnut lists none.
- 2
ArcDemo Pro starts at $29 per editor per month; Walnut's first plan is $575 per month billed annually.
- 3
Both capture HTML; ArcDemo also records native macOS app windows.
[ fair's fair ]
Where Walnut is strong
AI-driven interactive demo platform that generates, personalizes, and maintains product demos and deal rooms for B2B sales and marketing teams.
What Walnut highlights
- AI Mode for generating demos and playlists
- Interactive deal rooms
- Sandbox demos and prospect personalization (Accelerate)
- CRM integrations (HubSpot, Salesforce) and marketing integrations (Marketo, Pardot)
- Translations (Scale plan)
- Demo analytics and InsightsAI
Who it suits best
Enterprise sales and presales teams that want a sales-led rollout with bundled editor and presenter seats.
Best for: B2B sales, presales and marketing teams.
[ switching ]
Moving from Walnut to ArcDemo
There's no import from other demo tools, so you re-capture. Most teams start with their three most-viewed demos.
Capture your key flows
Install the Chrome extension (or the macOS recorder) and click through the demos you use most. HTML capture keeps text editable, so you can fix names and numbers afterwards.
Rebuild the story
Add tooltips, chapters and forms in the editor, or ask the editor agent to draft the copy for you.
Swap the embeds
Replace the old embed codes and share links on your site, docs and sequences. Analytics start from the first view.
[ questions ]
Common questions
What is the difference between ArcDemo and Walnut?
Walnut: AI-driven interactive demo platform that generates, personalizes, and maintains product demos and deal rooms for B2B sales and marketing teams. ArcDemo is an interactive demo platform with screenshot, HTML, sandbox and video capture on every plan, plus a macOS recorder. ArcDemo has a free plan; Walnut lists none.
Does Walnut have a free plan?
Walnut's pricing page lists no free plan. No free plan listed on the pricing page. ArcDemo has a free plan with 5 demos, 1 editor, all capture types.
How much does Walnut cost compared with ArcDemo?
Walnut: $575/month billed annually (Ignite; includes 3 editor seats and 3 presenter seats). ArcDemo: $29 per editor per month ($24 billed annually), or a Team plan at $299 per month including 5 editors.
When should I choose Walnut instead of ArcDemo?
Enterprise sales and presales teams that want a sales-led rollout with bundled editor and presenter seats.
How we checked
Prices, plans and features were read on Walnut's own website on September 26, 2026. We make ArcDemo, so we list Walnut's facts as they publish them and mark anything we couldn't find as “Not listed”. Spotted something out of date? Email support@arcdemo.io.
Sources
- walnut.io
- walnut.io/pricing
- walnut.io/llms.txt
- help.walnut.io/help/demos/getting-started/chrome-extension-tutorial
- help.walnut.io/help/demos/capture/capture-video
- help.walnut.io/help/demos/edit/ai-mode/improve-with-ai
- help.walnut.io/help/demos/edit/guides/text-to-speech-in-guides
- help.walnut.io/help/demos/edit/guides/guide-localization
- help.walnut.io/help/playlists/embed-demos
- help.walnut.io/help/playlists/edit-and-publish
- help.walnut.io/help/demos/publish/custom-domain
- walnut.io/personalized-interactive-demos/integrations
- walnut.io/product/enterprise
Try ArcDemo alongside Walnut
Capture the same flow in both and compare the result. ArcDemo includes every capture type on every plan, including Free.